Notifications are needed to share visitor behavior with Elevate for reporting and behavior analysis.
Click and payment notifications are essential to Elevate and must be supplied.
Add to cart notifications are strongly recommended and provides additional insights to the behavior analysis. End notifications are optional, and can be used to terminate personalization upon a visitor logging out. The add and remove favorite notifications are optional, but required when the Favorites recommendation is to be used.
For the full list of API endpoints, see Specification.